1. About cookies on the Exchange and Mart website.
A cookie is a small file of letters and numbers that (with your consent) we place on your computer.
Cookies allow us to identify you from other users of our website, to help us provide you with a good experience when you browse our website and also to improve our website. We also use "analytical" cookies which allow us to recognise and count the number of visitors and to see how you and others move around our website when you are using it. This helps us to improve the way our website works, for example by ensuring that users are finding what they are looking for easily.
Types of cookies:
Session – this type only lasts for the duration you are on the website e.g. ASP.NET_SessionId (see list below).
Persistent – this type of cookie stays on your computer and remembers your settings the next time you come back e.g. postcode (see list below).
First Party – these cookies are cookies set by our websites in your browser's address bar. This includes all the cookies in section 2. below.
Third Party – Third-party cookies are cookies from other websites. See section 3. below.
You can manage or block the cookies set by ExchangeandMart.co.uk, or indeed any other website should you want to do so. You can do this through your browser settings using the Help function within your browser. Even if you have consented to cookies you can withdraw your initial consent in the same way at any time.
Otherwise you can visit www.aboutcookies.org for comprehensive information on how to manage or block cookies on a variety of browsers. If you want to manage or block cookies on the browser of your mobile phone you may need to refer to the manual of your handset.
Please be aware that restricting or blocking cookies may impact on the functionality of our website and you may not get the experience intended.
ExchangeandMart.co.uk uses a number of service providers who also set cookies on Exchange and Mart’s behalf but also to offer their products/services to you. If you would like more information about the cookies used by third parties, as well as information on how to opt-out, please go to section 3.
2. List of the main Exchange and Mart cookies
This is a list of the main cookies set by ExchangeandMart.co.uk and what each is used for.
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Cookie name
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Type
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Purpose
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anonID
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Persistent
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An anonymous identifier that is used to store your shortlisted adverts and saved searches while you are not logged into the ExchangeandMart.co.uk site.
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LastUsedCarSearch
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Persistent
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Used to display alternative content relevant to the searches you have previously performed on the ExchangeandMart.co.uk site.
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LastViewedAds
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Persistent
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Used to display alternative content relevant to adverts you have previously viewed on the ExchangeandMart.co.uk site.
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county
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Persistent
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When a user conducts a search ExchangeandMart.co.uk stores their county based on the postcode used in the search.
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postcode
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Persistent
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When a user conducts a search ExchangeandMart.co.uk stores the postcode used thus they do not have to re-enter it on successive visits.
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ASP.NET_SessionId
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Session
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Essential to the functioning of the ExchangeandMart.co.uk site - used to store data that is passed internally between pages.
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location
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Persistent
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Used as an alternative to postcode when a user conducts a search.
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PostcodeSearch
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Persistent
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Set to true or false to determine whether the user conducted a search using a postcode or a location.
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ASPSESSIONIDCQADCBCA
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Session
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Essential to the functioning of the ExchangeandMart.co.uk site - used to store data that is passed internally between pages.
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3. Third Party Cookies
ExchangeandMart.co.uk uses a number of service providers who may set cookies on their respective websites in order to offer you the services that they are providing.
We may also embed photos and video content from websites like YouTube. As a result, when you visit a page with content embedded from other websites like YouTube, you may be presented with cookies from that website. You should check the relevant third party website for more information about those cookies.
ExchangeandMart.co.uk has ‘share’ buttons to enable users of the website to share articles with their friends on websites like Facebook, Twitter and Google + social networks. These websites may set a cookie when you are also logged in to their service. Exchange and Mart does not control the dissemination of these cookies and you should check the relevant third party website for more information about these.
Cookies are also used to help manage the display of banner advertisements. This includes recording the number of times ads are displayed, ensuring they are shown to users from the correct countries and recording their effectiveness. More highly targeted ads (based on previous internet use and sometimes specific products that have been viewed elsewhere) are also controlled using cookies. More information about these can be found through the Internet Advertising Bureau via their Ad Choices
programme.
If you would like more information about the cookies used by third parties, as well as information on how to opt-out, please see their individual privacy policies listed below.
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Google Analytics
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Google Analytics provides Exchange and Mart with information about how a visitor arrived at ExchangeandMart.co.uk and about the keywords used if a visitor arrived via a search engine. They also count the number of visits made per visitor and the length of time spent on the site.
How to reject or delete these cookies
http://www.google.com/analytics/learn/privacy.html
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Quantcast
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An independent measurement and research company which gathers data regarding the visitors to ExchangeandMart.co.uk on Exchange and Mart’s behalf using cookies and code which is embedded on our website. Exchange and Mart uses this type of information to help improve the services it provides to its users
How to reject or delete these cookies
http://www.quantcast.com/docs/display/legal/Opt-out+of+Quantcast+Delivery
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Omniture
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Omniture provides anonymised statistical information to Exchange and Mart. They process IP addresses and information from other cookies so Exchange and Mart knows, for example, how many page views it has, the number of users, what browsers users are using and in which country, city or region users are located.
How to reject or delete this cookie
http://www.omniture.com/en/privacy/visualsciences/policy
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Ad Serving (targeted)
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Some cookies anonymously record visits to websites in order to show ads that are relevant to the users’ previous browsing. They can also be used to infer broad demographic information such as age and gender from browsing history and to then allow for ads to be targeted accordingly
Cookies can be used for personalised retargeting whereby ads for a product that a user has previously shown an interest in are shown on another site at a later date
No personally identifiable information (PII) is stored by either the above types of cookie
If you want to opt out from receiving targeted advertising, you may still see the same volume of advertising, however it won’t be as targeted or customized based on your browsing history.
How to reject or delete this cookie
If you want to opt out of these third party advertising cookies, you can find information on how to do so and a list of the ad serving cookies that are live on your machine by visiting the IAB (Interactive Advertising Bureau) website www.youronlinechoices.com/uk. This website shows details of more networks than those used by us and allows you to set controls for each.
Some of the specific networks that we partner with and who may set cookies through our websites are:
http://www.adconion.com/uk/privacy-policy.html
http://www.admeld.com/privacy/
http://www.adjug.com/info/privacy.asp
http://www.audiencescience.com/privacy
http://www.specificmedia.co.uk/privacy.php
http://www.unanimis.co.uk/privacy/
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Ad Serving (non-targeted)
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The advertisements seen on ExchangeandMart.co.uk are primarily controlled through 24/7 Real Media allowing us to count the number of times ads are shown, report on the effectiveness of them and to control delivery.
In addition a number of third party ad servers may present ads on our site and likewise use cookies to monitor and manage delivery. These include DoubleClick, Advertising.com (AOL), Adviva.net (Specific Media), AdRevolver (BlueLithium-Yahoo!), 247realmedia.com, Atlas (atdmt), Mediaplex (ValueClick) and MediaMind (Eyeblaster), amongst others.
How to reject or delete these cookies
http://www.doubleclick.com/privacy/index.aspx
http://advertising.aol.com/privacy
http://info.yahoo.com/privacy/us/yahoo/adserving/
http://www.247realmedia.com/EN-US/privacy-policy.html
http://www.mediamind.com/Content.aspx?page=privacy_policy
http://www.atlassolutions.com/privacy
http://www.mediaplex.com/mojo-privacy-statement
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